Setting the right breeding goals is of utmost importance for the breeders. Floralí Licensing can on per species do its best to advise breeder what are the most important breeding goals.
Creating a beautiful new variety with super nice ornamental value is of course a nice thing. But what is the multiplication factor of the plant, what is the growing time of the plant, how does the finished product hold up during a 3 day transport in the dark or at 8 degrees Celcius, can the finished plant take 12 degrees Celicus and 25% RV conditions during the night at the sales point for up to one week? All very important and characteristics and maybe very relevant. And of course there are many, many more factors that need to be taken into account.